SurfAholics System explores various types of marketing, so that an entrepeneur can be knowledgable in building his or her business. In this post, we turn to explore Turning Traffic in to Adsense Traffic.
If you have been running AdSense ads on your site for quite a while and you feel that you are not making as much cash as you could, in 99.99 percent of cases, you are right. Most people feel frustrated that they cannot generate the revenues they expected, and this is down to traffic levels as well as click through rates.
There are many ways to turn traffic into AdSense traffic and here is a short list of them with a description for each.
The first thing that you need to do is tune up your sites contents. While for some people, this is not an option (if you are running a forum for example, it is a lot harder) most people can make their AdSense sites veritable cash cows.
To begin, you should find out what your sites keywords are. This is a basic technique in SEO (search engine optimization) known as keyword density verification. A good tool for this job is SEO Density Analizer.
You should then take this list of words and search the Overture Search Inventory or Google AdWords Sandbox to find out what other words could be doing better then what you currently have.
From that point on try to keep your site focused on the things that appear mostly in the keyword suggestions you receive. Try to include those keywords, or at least some related keywords as often as you can in the links on your site.
Because of the way Google AdSense works, this is a sure way to increase your earnings because you will get better ads in your AdSense banners, similar to how you would get a better Google PageRank.
It is also important that you continuously add new pages to your site. This is very important, as the more pages you have, the higher the chance is that you will get more hits on your ads.
It is also very important that you choose the appropriate formats for your AdSense banners and the best locations for them. While this is a much wider subject, you should generally know that the top three Google AdSense formats are: 336×280 large rectangle, 300×250 medium rectangle, and 160×600 skyscraper.
Make sure you choose the appropriate colors for the ads, as making them too different from your site’s content (or just different in a bad way) is sure to make visitors regard them as banners, which have nothing to do with the site itself.
Make sure these ads are positioned where they will generate the highest amount of profit. Most times, that location is said to be right before the beginning of your sites actual content.
On pages with a long text body, you might find skyscrapers to do better, simply because users get exposed to them for more time. Also, for sites with news or similar items, you might find a good position to be at the bottom of your content, because that is when people are finished reading your story and are looking for something else to do.
You should use more AdSense units, if you have a lot of text on your page. Just make sure not to overdo it, because you might find that you will get a lot lower CTR and lower revenues then you were getting in the first place by employing this technique inappropriately. You can add as many as three units, so use them wisely.
There is a Google AdSense Preview Tool that will let you visualize what ads would get served on your page and it can come in very handy as a testing mechanism.
Just make sure you respect the AdSense policy regarding click fraud. As a pointer, you could place a picture next to your ads, just make sure to leave some room in between in order to make sure this is not regarded as encouraging visitors to click the link.
Of course there are more ways to increase AdSense traffic from your site, but these should serve as a good starting point for income maximization.
SurfAholics System is an advertising platform to bring traffic to the marketers business online. The main advertising platforms are SurfAholics TE, Wall Street TE, Top Web Hitz, Tornado Traffic, Wall Street TE, Pistol Packing Mama, and Boot Scootin Traffic designed to bring traffic to the marketers business through rotation at their traffic exchanges. The marketer gets his or her business seen by like-minded business people. SurfAholics System is quickly becoming the goto place for receiving traffic and also learning what other people are promoting. SurfAholics System is the place to be for all of your traffic needs.
Terry L. Allison, Sr.